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Cardano Backer Makes Deal With Wine Industry To Develop Blockchain-Based Tracking And Tracing System – BitcoinEthereumNews.com

The Cardano Foundation is joining forces with the National Wine Agency of Georgia and other partners to use blockchain technology to track the quality and authenticity of wine produced in the Eastern European country.

The partnership, which also includes the Bolnisi Winegrowers Association and Scantrust, intends to use the Cardano (ADA) blockchain to enhance the global reputation of wine production in Georgia.

According to the Cardano Foundation, a pilot program targeting both exports and local markets will be launched in the Bolnisi region of Georgia. The program will include up to 100,000 bottles of wine, which will have a special label with a QR code that will allow consumers to scan and verify the authenticity of the product.

Mel McCann, VP of Engineering at the Cardano Foundation, says:

“The Cardano Foundation prides itself on technical integration initiatives that drive the development of business solutions and systems of all kinds. This collaboration will enable the development of a creative, cost-effective and flexible certification and traceability system that will provide transparency and authenticity to wineries and customers from harvest to consumption.

The Cardano Foundation is a non-profit organization based in Switzerland that oversees the progress of the Cardano blockchain.

The Georgian National Wine Agency will also use the Cardano blockchain to create public records based on existing wine export certification data.

Guram Avkopashvili, founder of the Bolnisi Wine Growers Association, says:

“Our goal is to produce and export 12 million bottles of wine in Bolnisi in 10 years. We currently produce a total of 200,000 bottles of wine, which we sell in the markets of Georgia, Europe, America, Australia and China. If we want to go beyond that, we need to build trust in our products. Therefore, this Cardano tracking solution is fundamental to our goal. »

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Source: https://dailyhodl.com/2022/09/17/cardano-backer-inks-wine-industry-deal-for-development-of-blockchain-based-track-and-trace-system/

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