The French producer and director becomes the godfather of a cryptocurrency project, the klapcoin.
The aim is to finance the writing of around twenty films and series through the Société de la Diversité du Cinéma Français (DCF), created by his daughter, Sarah Lelouch. He shares it with another producer, Joël Girod, and two financiers, Fabien Berger and Sabine Tellier. For Joël Girod, the klapcoin “is for all movie lovers”.
Starting in January, viewers, producers and investors will be able to buy the tokens of this cryptocurrency. “Each film will be validated by the DCF committee and we will make sure to highlight young talents,” says Sarah Lelouch. This committee will be made up of actors, directors and producers, whose names will be announced on December 15.
Thanks to the tokens, the public will also have the right to vote to choose the poster of a movie or its title. Viewers will be able to benefit from benefits such as previews. “Even if cryptocurrency is still abstract for my father, he is happy to be able to offer this new proximity to the public,” says his daughter.
To prevent fraud, DCF turns to a specialized blockchain organization, Exaion, a subsidiary of the EDF group. In 2019, director Luc Jacquet led a similar initiative. He wanted to raise funds of 50 million euros in cryptocurrencies, “too premature an operation” according to Sarah Lelouch. On the DCF side, the funders hope to raise between 2 and 8 million euros to develop their project.
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