Crypto

Crypto.com buys ad space for the most popular sporting event

Cryptocurrency exchange Crypto.com does not stop in its ambitions to become visible globally. The company bought ad space for Super Bowl 2022, which marks its last big deal of the year.

Crypto.com Ads

Cryptocurrency exchange Crypto.com does not stop in its ambitions of massive expansion in the United States, and has decided to end the year with a gigantic ad campaign. The company bought more than $ 6 million worth of 30-second ads in the 2022 Super Bowl.

The American Super Bowl is the most popular sporting event in the country. According to Coingecko, Crypto.com will have premium space on all US television screens within two months of purchasing the ad space for the sporting event.

An estimated 96.4 million viewers watched Super Bowl 2021, a number believed to be the lowest in 14 years. As a result, nearly a third of the country saw the worst-performing Super Bowl in 14 years this year.

According to the Wall Street Journal, Crypto.com paid around $ 6.5 million for its ad space. The ad slot will be displayed for 30 seconds during games. Crypto.com Chief Marketing Officer Steven Kalifowitz said:

“Cryptocurrencies are really for everyone. Participating in different sports allows me to get to where they are all. The Super Bowl is just one more step toward that goal. “

As of this writing, the price of BTC is around $ 51,335, according to KMC.

conclusion

Crypto.com is currently one of the largest cryptocurrency companies frequently announcing appearances at major sporting events. In addition to Matt Damon’s announcement, we also saw Crypto.com banners during the 2021 Ice Hockey World Cup, NBA, Formula 1, and the opening of LA Sports Arena. The official website can be found in the attached link HERE. [1]

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