The American cereal multinational Kellogg’s has been sanctioned in Mexico for failing to comply with a new labeling standard on excess sugar, salt and fat in one of the countries most affected in the world by overweight and obesity.
Some 380,000 packages of Corn Flakes and other pillars of children’s breakfast have been “immobilized” in a distribution center of the American brand and 75 points of sale, a spokesman for the Consumer Attorney General’s Office told AFP on Tuesday.
These products do not have regulatory labels warning “against excess calories and added sugars,” the consumer protection organization said in a Jan. 14 news release.
“We provide extensive and scientifically based nutritional information through the labels of the products we sell around the world,” Kellogg’s defended itself in an “important notice” on its portal in Mexico.
“Kellogg’s was the first company in Mexico to include nutritional guidelines in its products,” adds Kellogg’s.
As of October 2020, a new standard requires food companies to warn consumers about excess sugar, salt, and fat in their products. Drawings on packaging packages are also prohibited to protect children.
Results: In supermarkets, most food products – Mexican or imported – are offered for sale with prominent black and white seals on their packaging.
These stamps warn against “excess sugar,” “sodium (salt),” or “saturated fat.” Some products have all three seals.
The authorities thus try to tackle the problems of overweight, which affects “70% of Mexicans and almost a third of them suffer from obesity,” according to the Government.
Last October the authorities had already immobilized cans of instant soup for the same reasons.
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