To believe that the trend is doomed to generalization: although many gamers complain about video games selling for an average of 70 euros, Ubisoft seems to want to start a new price increase for their games. Growth that may well end up spreading.
Are video games sold for 80 euros?
Following Sony, which announced a price increase for its PlayStation 5 a few weeks ago, Ubisoft is following the movement and announcing price increases for its video games. Having recently organized its own event called UbiForward, which featured, among other things, new games from the Assassin’s Creed saga, the publisher took the opportunity to discuss one of its most anticipated titles: Skull and Bones. Expected November 8 on Xbox Series, PlayStation 5 and PC, the products should be sold for 80 euros.
The first game for the Xbox Series/PlayStation 5 that did not leave gamers indifferent. Especially since Ubisoft CEO Yves Guillemot admitted in the context of an interview given to Axios that it is indeed necessary to expect almost universal growth: “Some games will be at the same price as competitors. Some large AAAs will cost $70. However, the price of $70 for a game across the Atlantic means a price of 80 euros for us. “As the media rightly points out jeuxvideo.com, Activision Blizzard, Take-Two or even Gearbox have already followed suit.