ROBOROCK Drives Growth Through Innovation
BEIJING, September 13, 2022 /PRNewswire/ — Global retail sales of robotic vacuum cleaners surpassed 15 million units in 2021, representing a compound annual growth rate of more than 20% over the past five years, according to data released recently by Euromonitor. In particular, the Asia-Pacific region accounts for about 44.2% of the total, making it the largest market for robot vacuum cleaners in the world. High-quality robot vacuum cleaners that usually cost more 500 dollars American models offer much higher performance in terms of intelligence and cleaning efficiency compared to standard models. Last year, high-end models accounted for over 30% of total robot vacuum sales. Several high-end brands, including Roborock and iRobot, together account for over 80% of the global market. Roborock even ranked first in the world among high-quality robot vacuum cleaner manufacturers in terms of sales volume for the 12 months from July 2021 to June 2022.
More than 10 million households around the world use the ROBOROCK cleaning robot.
Roborock ranks first among the robot vacuum cleaner manufacturers in the world in sales of high-end models.
According to the Chinese market data released by AVC for the second quarter of 2022, the Roborock G10 line of robot vacuum cleaners has ranked first in online sales and market share in the smart cleaning industry for three consecutive months. Roborock’s 2022 interim report shows that sales of robot vacuum cleaners are up 24.49% year-on-year in the first half. These impressive results are attributed to the company’s steady growth through continuous technological innovation.
In the first half of 2022, Roborock’s R&D spending rose 13.74% year-over-year to 226 million yuan (about $31.6 million), or 7.74% of the company’s revenue. In addition, the company has acquired 753 patents and its R&D team accounts for 54.08% of the total workforce. Through the continuous increase in investment in research and development, Roborock has quickly strengthened its technological skills.
In March 2022, Roborock launched the G10S/S7 MAXV line of high-end robot vacuum cleaners, equipped with the advanced RR mason 9.0 algorithm system, which achieves obstacle avoidance through millimeter-wave transmission and navigation, as well as high-precision route planning. The line also includes the industry’s first VibraRise® sonic vibration technology that cleans floors up to 3,000 times per minute, as well as the revolutionary integration of automatic cleaning, antibacterial cleaning, filling and emptying the tank, dust box and tank, in addition to additional components for washing and drying. Thanks to these technologies, cleaning efficiency has been significantly improved in this range, resulting in optimized automatic floor cleaning.
In 2021, Roborock led the battle to popularize and accept robot vacuum cleaners by the general public, providing customers with innovative premium products equipped with cutting-edge technology to create a cleaner home environment while providing cleaner automatic cleaning. Here’s how the leading robot vacuum company has fueled the growth of the industry.
For thousands of years, the search for a high-quality home environment has never stopped, especially in today’s fast-paced world where consumers are increasingly choosing to use robots for household chores so they can spend more time doing the things that matter and the people they love. love. In September 2022, Roborock joined China’s leading online shopping platform Tmall.com to launch the “Super Brand Day” campaign to raise awareness of its popular high-tech products among more consumer groups in order to improve people’s daily lives and well-being. consumers around the world.
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