NFTs are starting to be very fashionable in the gaming world. Some industry players see a bright future with this new technology. This is particularly the case with the Ultra platform, which aims to compete with Steam or the Epic Game Store. But also from the French publisher Ubisoft, which has just launched its Quartz platform (although this decision is not to the taste of all employees). Electronic Arts and Take Two also seem very interested in NFTs.
On the other hand, others are more cautious like Phil Spencer, the head of the Xbox branch at Microsoft, or Josef Fares, the director of the Hazelight studio who recently distinguished himself by winning the game of the year title at the 2021 Game Awards with It Takes Two. The latter indicated in an interview with the Washington Post that he would rather shoot himself in the knee rather than introduce NFT in his future games!
“We will never do that”
Josef Fares is an iconic figure in the video game industry. The man does not have his tongue in his pocket and tends to say what he thinks loud and clear. During the Game Awards 2017, Josef Fares did not hesitate to openly criticize the decisions of Electronic Arts with the multiple microtransactions in Star Wars Battlefront II and to shout “Fuck the Oscars” live with a nice gesture of the middle finger to criticize the Cinema industry. and defend the video game industry.
Fees are a phenomenon and very often it is to defend the media and for the good of the players. In his last interview with the Washington Post, he made it clear that NFT would never be a part of his games. Although he was polite, the man said he would rather shoot himself in the knee than include NFT in his games.
Any decision you make in a game that you design to force the player to pay or do something that makes that action very bad. If you ask the CEO of a company, he will tell you that I am stupid because companies should make money.
During the interview, Josef Fares also evokes another point that has been controversial in recent years: the service games. These are sketchy games that publishers will improve over the months and years with free and paid content to make the game last longer. Again, this is not to the liking of the director of Hazelight.
We will never do that. We already have an issue where people don’t even complete solo experiences, so why focus on replayability?
If only the entire industry could have the vision and mindset of the father of It Takes Two …
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