These 8 start-ups selected by Business France to attract the German market

Even though the Covid-19 pandemic is limiting travel, Business France is continuing its acceleration programs to help young French companies expand to other countries. On Tuesday, May 4, 2021, he unveiled the eight start-ups selected for the second edition of its Impact Germany acceleration program. The objective is to help start-ups to better understand the specificities of the German market, to develop their network and to accelerate their development in this market.

Eight-month support

To help them, Business France has developed an eight-month support program that takes place in three phases. “The acceleration program will allow companies to meet the challenges of the German market, depending on the local culture in this context of strong digitalization of the Mittelstand”, confirms Eric Morand, director of the Tech & Services department of Business France, in a press release. First (from May 17 to 30), the start-ups will present their offer and their strategy in order to benefit from personalized advice.

Then, from June 1 to 30, the start-ups will meet companies, mentors and Business France partners. The opportunity for them to familiarize themselves with the German market and its specificities, in particular related to the management and processing of data as well as the establishment of a sales contract. Finally, from the end of August, start-ups will be supported for the contact prospecting phase. The goal is to manage to make appointments and forge links with partners or customers.

The 8 selected start-ups

  • D-Vine: the start-up is helping the hotel and restaurant industry to increase their sales of wine by the glass as well as their prices per night. It offers three products: the 10 cl bottle of wine, repackaged under nitrogen from standard bottles; the D-Vine sommelier machine for perfect aeration and temperature in one minute; data collection with 4G connection to provide an adequate marketing mix and inventory management.
  • Everysens: collects real-time supply chain data to help operations cope with incidents and make decisions.
  • Improveeze: the start-up publishes a solution via a platform dedicated to points of sale and in-store sales forces. The start-up supports its clients in their “phygital” strategy.
  • Lovys: assurtech offers various flexible monthly subscriptions for home, car, smartphone, pet and health insurance.
  • Rise Up: publishes a training management solution for companies. Rise Up ensures combining the learning experience (LXP – learning experience platform), training management for administrators (LMS – Learning Management System) and creation tools for trainers
  • Soneka: integrated solution for the management of real estate assets for asset managers and fund managers.
  • Squad: provides its clients with cybersecurity and DevOps expertise to create a secure cyberspace.
  • Wisper: virtualization solution without any server infrastructure, intended to optimize workstation management. The ceBoxOS solution makes it possible to industrialize and centralize the deployment and management of work environments (OS + applications). And the XiVO solution is an open source alternative to business telephony.

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