TikTok has appointed Singaporean Chew Shou Zi as CEO as part of a “strategic reorganization” that sees its main executives based in its various international offices, notably in Singapore and the United States.
The Chinese video platform also announces the appointment of Vanessa Pappas as COO.
A strategic reorganization
Based in Los Angeles, Vanessa Pappas has acted as the head of the company, explains TikTok in a statement. Former CEO Kevin Mayar left the company last August, just three months after taking office, citing a “heavily changed” political environment. That month, TikTok took legal action against the US government, then under the Trump administration, over the ban on video application in the United States.
The appointments of Chew Shou Zi and Vanessa Pappas are part of a strategic reorganization aimed at “optimizing TikTok’s global teams” and supporting its growth, according to the company. Its headquarters around the world also include the cities of Jakarta, Seoul, Tokyo and London.
In March, Chew Shou Zi was appointed CFO of ByteDance, the parent company of TikTok, a position he will continue to hold from Singapore, where he is currently based.
Towards “sustained growth”
ByteDance founder and CEO Zhang Yiming says TikTok’s two senior executives will lay “the groundwork for sustained growth.”
Chew Shou Zi, a 10-year tech industry veteran, led a team that was among the company’s early investors. “He will add depth to the team, focusing on areas like corporate governance and long-term business initiatives,” adds Zhang Yiming. Most recently, Chew Shou Zi was international leader at Chinese smartphone maker Xiaomi, where he also served as CFO until April 2020.
Vanessa Pappas, before joining ByteDance in November 2018, had spent over seven years at YouTube, where she was responsible for creative insights.
The sale “suspended for an indefinite period”
TikTok’s US operations were on the verge of being sold to Oracle and Walmart, but the sale was “indefinitely suspended” following a review by the Biden administration to assess the security risks of customers. applications and software owned by foreigners.
The sale followed various executive orders from former President Trump, which banned the downloading of Chinese social media apps WeChat and TikTok, on the grounds that they would pose a threat to national security, foreign policy and the economy of states -United because of the data they collected.