Tim Cook confirms the “crucial importance” of augmented reality for Apple

We already knew that augmented reality is one of the technologies on which Apple has decided to bet for the future. Tim Cook once again touched on this issue when answering questions from American journalist Kara Swisher, highlighting how graphics and other visual elements could enhance a conversation by leveraging augmented reality. He did not want to confirm the rumors that Apple is preparing to launch a mixed reality headset, but he admitted that augmented reality has a ” crucial importance For the future of Apple.

When I think about this in different areas, be it healthcare, education, gaming, retail, I already see AR taking off in some of these areas with phone use. “, did he declare. ” And I think the promise is even greater in the future “.

Tim Cook talks about his future at Apple

Asked about Tesla CEO Elon Musk’s comments that Tim Cook refused to attend a meeting on the possibility of acquiring the electric car maker, the Apple boss said he had ” never spoke “To Elon Musk, but that he felt” great admiration and respect ” for him. Tim Cook did not rule out the possibility that the Apple Car, which has been talked about for several years now, materializes, noting that autonomy would be the “basic technology” of such a vehicle. “ An autonomous car is a robot. And so there are a lot of things you can do with autonomy “, He explained. ” We explore so much internally. Many of them never see the light of day. I’m not saying this one won’t.

60-year-old Tim Cook arrived at Apple 23 years ago. He admitted that he was unlikely to be with the company for another ten years, while admitting that it would be “hard to imagine” his life without Apple.

Article from adapted by CNETFrance

Image: James Martin / CNET

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