A few days ago, we announced that the richest man in the world, American billionaire Elon Musk, has bought Twitter for $44 billion. Since the announcement was made in the media, there have been revelations in the media about a small revolution that is brewing in the social network. Yesterday on Friday, the New York Times reported that the billionaire intends to increase the social network’s revenue by 5, according to a presentation made to investors.
It’s no longer a secret. Elon Musk is the new owner of the social network Twitter. If the deal is not yet fully completed, the deal to take over the social network was found a few days ago. After his new acquisition, Elon Musk intends to make some changes to the social network model to make it more viable. To achieve his ambitions, Elon Musk plans to increase Twitter’s cash flow to $3.2 billion in 3 years and to $9.4 billion in 2028, according to US media.
Twitter’s premium subscription service, launched last year, is expected to generate 69 million users by 2025, according to the NYT. Advertising will no longer be the biggest source of income for a social network. While advertising accounted for about 90% of revenue in 2020, Elon Musk wants to bring it down to 45% of total revenue, but expects subscriptions to generate another $10 billion. A few days ago we announced that Elon Musk wants to monetize tweets.