Viva Technology, a 5th edition under the sign of “phygital”

More than 1,000 sessions, 1,100 exhibitors, a space of 25,000 m2 : it is the big comeback of the Viva Technology event which will be held from June 16 until June 19, 2021 in Paris, at the Salon des Expositions de la Porte de Versailles. Obviously, this 5th edition is taking place “according to the recommendations of the country’s security and health forces”, in a period when the euphoria of the exit from confinement should not make us forget the fragility of the health situation – the immense “vaccinodrome” located at the same address, where firefighters inject their anti-Covid doses to Parisians with admirable metronome regularity, is there to remind you!

Tim Cook and Mark Zuckerberg

Also the French temple of innovation and high-tech is placed in 2021 under the sign of “phygital”: physical, since it will be possible to discover “in real” the innovations of tech experts from all four corners. of the world ; and “several fortnights of launches will be previewed during VivaTech” rejoices its general manager Julie Ranty. And digital, since video capture devices allow the event to be broadcast live on the web, at the official address of Viva Technology. The question of the virtual – as the epidemic has made us practice it for a year and a half, in particular through teleworking – also leaves its mark on the program, since the intervention of the founder and CEO of the omnipresent is announced. Zoom, Eric S. Yuan; the videoconferencing service, like Slack instant messaging, are among the partners of the three days of exhibitions.

But the two headliners are definitely Mark Zuckerberg and Tim Cook. The bosses of Facebook and Apple will indeed intervene in video and live during VivaTech. The first will have a dialogue on Thursday June 17 with Maurice Levy, Chairman of the Supervisory Board of Publicis and co-founder of the event; the second will have preceded him by one day, his participation being expected this Wednesday …

La Poste and RATP

And what about France in all of this? It will be represented in particular by its start-ups – “those of Europe raised 43 billion in funds last year despite the crisis, it is a record”, welcomes Julie Ranty – my more traditional businesses too. Thus the RATP must present an exoskeleton intended to support its maintenance staff in handling heavy loads, and La Poste will show a device that can be loaded in its vans to scan the houses of the streets crossed and to detect thermal leaks in buildings.

Saturday June 19 is the day dedicated to the general public. Admission: 15 euros for adults, 10 euros for students and young people. Free for children. Attention, the mask is obviously compulsory, and you will have to show your “sanitary pass” (which can be stored in the TousAntiCovid app) or a PCR or antigen test of less than 48 hours.

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