Gaming

Xbox 360 creator exposes his dreams to Malaga archives

For the first time, the creator of the Xbox 360 video console from Microsoft, Manuel Camino, alias Xebius, presents his first art exhibition in the Mingorance rooms of the municipal archives his exhibition entitled “Xebius and the art of dreams”.

Alongside his career as a publicist, it is so far the only exhibition of Manuel Camino as an artist, in the city where he grew up … and where he always comes back.

A journey to a fantasy world

The exhibition brings together some of his works through which he tries to show, as a graphic reporter of dreams, what he has experienced during his travels and which he keeps in a very personal journal of his dreams. .

For his works, he uses techniques of illustration, photo-manipulation and 3D. There he stages landscapes or specific details lived in his dreams (in which he had Malaga as a reference) while he lived in England, the United States, Sweden, Holland, Vietnam, Thailand, Singapore and, more recently, Japan.

Some of these works have become magazine covers, photography and illustration software covers, and are part of the marketing of software such as Affinity Photo, Adobe Photoshop’s main competitor.

In a very personal and intimate way, each of the works invites the visitor to see, through his eyes, a fantastic world. It is a one-way trip to a dreamlike world, to dream with open eyes.

Manuel Camino, a creative

Manuel Camino is an advertising creative with over 20 years of experience, having worked and lived in 9 different countries, where he has collaborated with the best agencies such as Wieden & Kennedy, Saatchi & Saatchi, Publicis, TBWA, RGA, AKQA or Dentsu, for customers such as Nike, Suzuki, Heineken, Kia, Microsoft, Nestlé, Sony, FOX, Samsung and many more.

Some of his best-known commercial works include designing the Xbox 360 for Microsoft, as a Lead Designer, especially in terms of the graphical interface and direction of the aesthetics of a product that has made it possible to compete with success at the Sony Playstation, hitherto unbeatable.

Manuel Camino Malaga Exhibition

Find all the information about the exhibition in our guide.

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